The International Window Film Association (IWFA) is suggesting five key trends for window films in 2020.

The IWFA suggests the following:

1. Schools may increasingly use security window films to help protect people and save more energy;
2. Communities adopting carbon reduction programs for buildings may view window films as a cost-effective means to help reduce carbon emissions;
3. The trend toward natural daylighting in buildings is likely to continue;
4. Solar Heat Gain Coefficient (SHGC) may be seen as a key rating to assess the energy saving qualities of window films; and
5. General consumer knowledge about window films is likely to advance as information about window films is widely available.

“While no one can truly predict trends, based on past experience we would expect window film to be a smart choice over replacement windows for reasons such as costs, energy savings, safety and security, UV protection and curb appeal,” said Darrell Smith, IWFA executive director. “From a budget standpoint, the winter months are the best time to have window film installed,” added Smith.