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Connecticut Senate Bill 586 Concerns Industry, Association
A bill in the senate has aroused concern for the industry. The International Window Film Association (IWFA) sent out an alert to its members concerning Connecticut Senate Bill 586, which was introduced on January 18, 2023. If passed, SB 586 will prohibit the installation of “any transparent material on the front windshield or on the […]
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Industry News
Ziebart, a vehicle appearance and protection service provider, has promoted Jason Theisen to vice president of Franchise Operations. Ziebart has more than 400 locations and 1,300 service centers in 37 countries. Spending the last 18 years with the brand, Theisen started with Ziebart as a technician in 2004 in one of the corporate stores and […]
Robert Stevenson has noticed windows that are tinted so dark that he can’t see the people inside in some cars on the Louisiana roads he travels, and they’ve sparked a question. Click here to read more.
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Event News
The Latin American meeting of window film and PPF installers will be held in the city of Medellin, from January 31 to February 5, 2023. The six-day event will be attended by many in the industry from all over Latin America. It will include trainings, certifications, workshops, competitions and, as the Grand Prize, the winner […]
Global Window Films displayed its new paint protection film and automotive window film for all at the 2022 SEMA Show.
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IWFA Member
The New Guy
By Chris Collier
Editor, Window Film Magazine
And Then There Were FourThe Divisional Round of the NFL Playoffs is in the books, and four teams remain in the hunt for a Vince Lombardi Trophy: the Philadelphia Eagles, Kansas City Chiefs, Cincinnati Bengals and San Francisco 49ers. Window film comes before football, but industry professionals share a collective fandom spanning decades. Throwing a Party “Who Dat!” exclaims […]
Upside-Down Thinking
By Patric Fransko
President, Eye Magnet Management
Three Critical Local Marketing StrategiesMarketing is often discussed in a broad sense. Terms are thrown around—having a website, doing “SEO,” running AdWords and managing targeted social media campaigns. While these are all important for a small business, focusing on specific local marketing strategies could pay significant dividends. In this article, I will focus on three local marketing strategies critical […]
The Cornerman
By Chris West
Director of Automotive Films, XPEL
The Art of Work-Life BalanceWork-life balance is something that I struggle with to this day. I know the cliché phrase, “Do what you love, and you will never work a day in your life.” Unfortunately, I couldn’t find anyone to pay me to lay on a beach and sip a margarita, so here we are. No Sleep I have […]
Leadership Lessons
By Jonathan Thompson
Managing Partner, Sunsational Solutions
It’s Just NoiseSmall business owners face many challenges that slow down their business’s growth. One hidden challenge—distractions—can cause significant disruption in a small business. These distractions are relatively new to leaders, who must find new ways to keep team members focused on common goals. The Distraction Distractions, also known as noise, aren’t the audible noise from a […]
Changing Tides
By Kristy Yelle
Co-owner, Palmetto Protection Films
New Year, New Goals?!Happy New Year! 2023 is here with its fresh start and blank slate. Many of us set personal resolutions to get healthier, travel more, save more money, spend more meaningful time with others or a host of other promises. But what about setting resolutions for our business? If you did that in 2022, congratulations! Now […]
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