Posts Tagged ‘ IWFA ’

IWFA Integrates EWFA into Association

Feb 3rd, 2016

Amber Joy Fielder teaches a packed house of business owners how to market to the Millennial generation.

The International Window Film Association (IWFA) is expanding its global reach by integrating the European Window Film Association (EWFA) into its already-existing infrastructure. The EWFA, founded in 2000, is made up of six manufacturer members, all of whom are also members of the IWFA: 3M; Eastman Chemical Company; Hanita Coatings; Johnson Window Films; Madico Window […]

The IWFA Announces 2016 Plans

Dec 28th, 2015

The International Window Film Association (IWFA) is preparing for a very busy 2016 with a wide range of activities. High on the agenda is the celebration of the association’s 25th anniversary. “We are looking forward to a great year ahead as we celebrate the IWFA’s Silver Anniversary,” says Darrell Smith, executive director. “We have much […]

IWFA Puts Out Consumer Guide to Automotive Window Film

Oct 14th, 2015

The International Window Film Association (IWFA) has published a free consumer guide highlighting the product benefits of automotive window films and the laws that govern them. “While it’s understood that taking sun safety precautions is important outside, such as applying sunscreen, many people don’t realize the potential damage UV rays can cause to the skin […]

Camaraderie > Competition

Oct 7th, 2015

The industry truly showed cohesion last week in Reno.

It’s true that competition makes you better. But so does genuine camaraderie. This year’s International Window Film Conference and Tint-Off™ (WFCT) in Reno felt a bit different from the previous year. The 2014 event, held in Baltimore, had such a competitive vibe about it that when I wrote my event recap, the headline ended up […]

How Automotive Film Laws are Changing

Oct 2nd, 2015

Lynwood Butner spoke about what's going on on the legal front with automotive window film.

How are automotive film laws changing? WFCT attendees got a refresher on the topic from long-time legislative consultant to the International Window Film Association (IWFA), Lynwood Butner. Part of IWFA Education Day, Butner’s seminar laid out legal issues seen across the nation and explained what the IWFA does for the industry from a legislative perspective. […]

Selling Retail vs. Selling to Businesses

Oct 2nd, 2015

Linda Irwin asks attendees who services the business sector.

When approaching a large corporate account for a sale, you may want to do it a little differently from the way you would an everyday consumer. That was the topic of the second IWFA Education Day seminar here at the 2015 International Window Film Conference and Tint-Off™. Linda Irwin, founder of SeeCom Group, broke down […]

Marketing to Millennials

Oct 2nd, 2015

How do you reach the most socially connected, digital generation to ever walk the planet? Amber Joy Fiedler, account executive at Warner Communications, answered that question for 2015 International Window Film Conference and Tint-Off™ attendees at IWFA Education Day. The first thing to understand is who these people are. Millennials are: Born between 1977 and […]

Learn from the Experts: Architectural Glass of Today and Tomorrow

Sep 16th, 2015

As part of the International Window Film Association (IWFA) Education Day at the International Window Film Conference and Tint-Off™ (WFCT), our hard-hitting seminar line-up continues to meet the needs of the window film industry. Experts have been hand-selected to speak on areas to help increase your knowledge and provide an unsurpassed experience for all in […]

Learn from the Experts: B-B and B-C, Different Markets, Different Buyers

Sep 2nd, 2015

As part of the International Window Film Association (IWFA) Education Day at the International Window Film Conference and Tint-Off™ (WFCT), learn from the best during the three-day window film industry event this September 30 – October 2 at the Reno-Sparks Convention Center and Atlantis Casino Resort Spa in Reno, Nev. Experts have been hand-selected to […]

IWFA to be an Exhibiting Sponsor of the 2015 International Window Film Conference and Tint-Off™

Aug 26th, 2015

The International Window Film Association (IWFA) has signed on as an Emerald Sponsor of the 2015 International Window Film Conference and Tint-Off™ (WFCT). The event is set to be held September 30 – October 2 at the award-winning Atlantis Casino Resort Spa and Reno-Sparks Convention Center and will include educational seminars, an exhibition hall and […]