2008 Window Film Schedule of Ad Rates
Effective January 2008
Rates are earned based on the number of insertions within a 12-month period
from the date of the first insertion. Each page or fractional page counts as one
insertion. A 2-page spread counts as two insertions toward the fulfillment of
a contract. An insert counts as one insertion, no matter the size or number of
pages. Frequency discounts may be combined to include other Key Communications
publications. There are no additional charges for bleeds. Prices include one output
from e-mail or disk. Materials supplied out of conformance with our specifications
will be charged for conversion. For more information, please see Key
Communications Mechanical Specs.
Four Color Space Rates
Premiums (Add to Page Rates)
Page One: Add 15 percent
Back Cover: Add 20 percent
Covers 2 and 3: Add 10 percent
Guaranteed or Consecutive Position:
Add 10 percent
1x
3x
7x
13x
2-Page Spread
$6,930
$6,510
$6,035
$5,790
1 Page
$3,750
$3,650
$3,525
$3,300
2/3 Page
$3,575
$3,475
$3,360
$3,150
1/2 Island
$3,450
$3,250
$3,050
$2,850
1/2 Page
$3,450
$3,250
$3,050
$2,850
1/3 Page
$3,050
$2,835
$2,625
$2,525
1/4 Page
$2,875
$2,625
$2,310
$2,200
Black and White Space Rates
Spot Color Rates
(Add to Black and White Space Rates)
Page
Spread
2-color, Standard
$795
$1,350
2-color, Matched
$895
$1,550
2-color, Reflex
$1,050
$1,750
2-color, Metallic
$1,050
$1,750
1x
3x
7x
13x
2-Page Spread
$3,785
$3,465
$3,150
$2,885
1 Page
$2,100
$1,950
$1,850
$1,650
2/3 Page
$2,000
$1,850
$1,750
$1,550
1/2 Island
$1,695
$1,595
$1,495
$1,445
1/2 Page
$1,775
$1,675
$1,575
$1,395
1/3 Page
$1,775
$1,675
$1,575
$1,395
1/4 Page
$1,375
$1,275
$1,175
$1,095
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2-page Spread
Full
Page
Island
16¼ x 11 w/bleed
8¼ x 11 w/bleed
4¾ x 7½
1/2
horizontal
2/3
vertical
1/2
vert.
1/3
vertical
7 x 4 7/8
4 5/8 x 10
3 3/8 x 10
2 3/16 x 10
1/3 square
1/4 square
Full-Page
Bleeds
Plate size = 8.25 x 11
Trim size = 8 x 10¾
4 5/8 x 4 5/8
3 3/8 x 4 7/8
Commissions
15 percent to recognized providers if print-ready materials are provided and when
remittance is received within 30 days of billing date. Production and/or correction
charges are not commissionable. Pre-payment and other discount programs are available.
Inserts, Outserts and Other Promotional Materials
Inserts: must meet strict production standards. Surcharges for paper heavier than
50-lb. text or odd-shaped piece may apply. Please send sample/mock-up for pricing
information prior to printing inserts. Each insert sheet is priced as one b/w
page. Additional charges: Insert ............. add $45 per 1000 Tip-On ........... add $55 per 1000
Outserts: must meet strict production standards. Regular space rates and standard
postal rates apply, plus: Set-up charge: $250 Outsert fee: $75 per 1000
Non-Display Advertising (Classifieds and
Suppliers Guide Listing)
Classified Advertising
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Directory of Suppliers
Per column inch
$109
Standard Listing:
$350 per year
(includes advertisement in online
classifieds)
Additional Line:
$50 per year
Bold lines
$25
Change Fee:
$50 per line
Inserted pictures/photos
$55
Add Logo:
$100 per year
Box around copy
$50
Add Online Buyer's Guide
$250 per year
Blind box ad
$60
Non-display ads must be paid prior
to publication.
To place, please call the Non-Display Manager at 540-720-5584.
Window Film Magazine
is a publication of Key Communications Inc.
Publisher does not accept responsibility for statements or claims made by advertising
placed on this website.
Signed articles represent the opinions of the writer and not necessarily those
of the publisher.
All information published on this website is believed to be accurate.
No responsibility is assumed for losses incurred due to errors in text and/or
graphic content.
Copyright 2008 Key Communications Inc. All rights reserved.
540-720-5584 540-720-5687 (FAX)
No reproduction of any type without expressed written permission.
