3M Launches Customer Technical Center in DubaiJanuary 7th, 2010 | Category: Industry News
3M announced recently that it will open a customer technical center in Dubai, United Arab Emirates later this year. This is the first center of its kind in the Middle East and, according to a company announcement, it will act as a base for customers to test 3M’s products and solutions that are new to the Middle East market. The center also will provide 3M with an expanded facility in the Middle East to better support customer needs across the region, according to the release.
“The center will draw upon 3M’s global R&D strength and 45 technology platforms to provide solutions for local customers,” explains Irfan Malik, vice president, 3M Middle East and Africa. “The fact that we are opening this new center in Dubai demonstrates our commitment to bring innovative solutions to our customers in this exciting and growing market.”
The facility will be divided into a number of zones, which will showcase 3M technology, capabilities and products for the Middle East market. Customers will be able to touch and test multiple 3M technologies and learn about their various applications in the on-site teaching rooms. In addition, the center will serve as a central ideas hub for accelerating the development of new products and services locally.