It’s important for a business to stay in tune with its customers’ needs. I’m sure many of you are thinking about how you can better serve your clients in the coming year. Window Film magazine is also thinking along these lines.
When I took over as editor of Window Film my first thought was about what I could do to make this magazine an even better resource for the industry. Throughout 2013, I hope to work on fulfilling that goal.
To kick off my quest to provide more timely coverage, Window Film’s e-newsletter will be sent weekly every Wednesday beginning January 2, 2013. Additionally, each of these newsletters will feature several new sections, including an installation highlights section called Interesting Installs and a Reader Response section aimed at answering your industry questions. Send photos and contact information for any unique installations you or your company has done for a chance to be featured in the new Interesting Installs section. E-mail me any industry questions you have regarding installation techniques, market trends or upcoming regulations; I will personally contact other members of the industry who may be able to answer these questions and feature their responses in an upcoming newsletter.
Many of you will notice changes in the January/February 2013 issue of Window Film as well. As the look and content of the magazine transforms, be sure to send me your thoughts to ensure the publication best reflects your needs.
As we approach a new year, I hope to work with many of you to make this magazine a true representation of the window film industry. Do not hesitate to e-mail me with any of your suggestions, tips or comments for how to develop the magazine into a stronger industry resource.
Have a very happy holiday; I look forward to working with each of you in the New Year!