Moran Industries Named in Top 50 Franchise Opportunities for Minority Business Owners
Moran Industries was named as one of the top 50 franchise opportunities
for minority business owners in a recent survey published by the National
Minority Franchising Initiative. The Midlothian, Ill.-based franchisor
specializes in the automotive aftermarket industry and recently launched
a home- and mobile-based window film franchise called SmartView Window
Solutions. (See article on page 13 of WINDOW FILM's July-August 2008
edition.)
The NMFI selected 50 winners among more than 300 companies. Each company's
Franchise Disclosure Document and marketing packages were evaluated and
they were also required to complete a questionnaire which highlighted
such topics as minority leadership roles, minority representation within
franchise system and minority incentive programs offered. Final selection
included factors such as historical performance, brand identification,
market dynamics, franchisee satisfaction, the level of initial training
and on-going support and financial stability, as well as the results of
the questionnaire.
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